Story | 02/26/2025 07:17:25 | 8 min Read time

Waste to Resource Program: Unlocking high-value recycling of PET bottles with UPM Raflatac RW85C wash-off labels

GIZ, short for Deutsche Gesellschaft für Internationale Zusammenarbeit GmbH, partnered with UPM Raflatac and Nongfu Spring for an innovative pilot case of PET wash-off labels on Nongfu Spring's seasonal beverage products in the framework of the Waste to Resource Project (hereafter to referred to as “WtR Project”). In this three-year project, UPM Raflatac RW85C PET wash-off labels were applied on both the neck and body of a beverage bottle, aiming to explore a successful circular economy model of PET packaging in China. The project was commissioned by the German Federal Ministry for Economic Cooperation and Development (BMZ) develoPPP programme.

TAKEAWAYS 

1. An industry-first trial of wash-off labels in the real-life commercial PET recycling process has validated the removal performance of wash-off labels and the improved recyclability of PET packaging.

2. The trial results show that the removal rate of UPM Raflatac RW85C PET wash-off labels exceeded 99.9%. 

3. The superior performance of the RW85C PET wash-off labels effectively minimizes the impurity residue of recycled PET flakes, meeting the quality requirements of food-grade r-PET pellets and facilitating ‘bottle-to-bottle’ closed-loop recycling. 

 

The domestic recycled PET (r-PET) industry faces ongoing challenges in production efficiency and product quality due to non-recyclable design elements in PET bottles. Specifically, residues from traditional pressure-sensitive labels and their adhesives can contaminate the recycling stream during the label removal process, hindering high-value recycling of PET bottles. This was a core finding of a special report, jointly released by GIZ and the China Plastic Reuse and Recycling Association (CPRRA) at the 7th China International Import Expo (CIIE). The case collection focused on the Design for Recycling (DfR) and high-value application of recycled plastics.

Since the launch of WtR Program, short for “Waste to Resource: Upgrading the Value Chain of Packaging Waste through Improving Collection and Recycling in China”, GIZ has conducted in-depth research to address different industry recycling challenges. In collaboration with UPM Raflatac and Nongfu Spring, GIZ initiated a three-year innovative pilot case focusing on the DfR for PET bottles. By using UPM Raflatac RW85C wash-off labels on one of Nongfu Spring's seasonal beverage bottles, this pilot case aims to explore a successful circular economy model of PET packaging.

 

An industry-first trial of wash-off labels in the real-life commercial PET recycling process

The trial aimed to explore an innovative labeling solution to eliminate contamination during PET recycling. As an industry frontrunner with expertise in sustainable labeling solutions, UPM Raflatac was honored to partner with GIZ and Nongfu Spring in this pilot case.

With the support and facilitation of GIZ, Nongfu Spring utilized UPM Raflatac RW85C wash-off labels on both the neck and body of one of its seasonal beverage bottles. These PP film labels, paired with the RW85C wash-off adhesive, wash off easily and separate cleanly from PET flakes during the hot washing process. The adhesive and PP facestock float to the top, carrying away contaminants, while clean PET flakes sink to the bottom, achieving a higher yield of PET flakes suitable for bottle-to-bottle recycling.

"As an industry-first trial, the aim of the WtR Program was to enhance the recyclability of PET packaging from the design phase without compromising the comprehensive labeling performance requirements of Nongfu Spring. We needed a wash-off label solution that was fully compatible with the recycling stream to achieve truly closed-loop recycling, and which maintained satisfactory performance in extreme conditions, such as ice cooling in the summer. Based on these considerations, UPM Raflatac conducted extensive experiments during the past three years of collaboration," stated Michelle Yu, UPM Raflatac's Sustainability Manager, APAC.

Bottle-to-bottle recycling for PET packaging with collaboration across the value chain

To better facilitate the WtR Program and obtain sufficient data, Nongfu Spring has invested 60,000 innovatively designed PET bottles, sold through internal company purchases. These bottles are collected via a fully traceable recycling process after use. The collected empty bottles are then handed over to PET recycling partners for trial of the wash-off labels, including both lab tests and a commercial recycling process. The trials focused on three aspects: removal rate, recyclate quality, and wastewater index.

1. Excellent wash-off capability

The recycled PET bottles were shredded and washed at 85 °C for 20 minutes following industry-wide standard testing methods. RW85C PET wash-off labels achieved a removal rate of approximately 99.6% after cleaning, flotation, and rinsing tests, which was significantly higher than the 40% removal rate of traditional pressure-sensitive labels.

 

Additionally, 15 batches of PET bottles with RW85C wash-off labels were put into trial in a real-life commercial PET recycling process under identical test conditions. Following sorting, crushing, hot-washing, flotation, rinsing, and drying with advanced food-grade PET recycling equipment, the removal rate of the RW85C wash-off label remained at 99.94%, demonstrating its excellent wash-off capability.

2. Recyclate quality

After testing, the residues in the PET recycling steam were well controlled, with the average amount of residual labels and contaminated pellets far below 600 ppm, meeting the quality requirements for food-grade r-PET pellets. Thanks to the excellent performance of the RW85C wash-off adhesive, more high-value, clean PET pellets could be recovered through conventional PET recycling, achieving the result of bottle-to-bottle recycling. In the future, if these high-quality r-PET pellets can be commonly generated from PET flakes with wash-off labels, this will increase their market value by CNY 300–400 (USD 40–55) per ton compared to the ones with traditional pressure-sensitive labels. After the experiment, PET pellets were recycled into fibers to create fabrics for fashionable handbags, fully tapping into the potential of high-value recycled plastics.

 

3. Wastewater index

The program commissioned a third party to test the wastewater generated during the trial. The results showed no evidenced impact on wastewater quality or adhesive residue on the filter screen.

 


 

All in all, the trials demonstrate that the RW85C PET wash-off labels significantly enhance the recyclability of PET packaging, compared to traditional pressure-sensitive labels. With removal rates at 99.6% for lab tests and 99.94% for the real-life commercial recycling process, the wash-off labels increase the availability of high-value recycled PET flakes.

In the future, UPM Raflatac will remain dedicated to enhancing the recyclability of packaging through innovative labeling solutions. Nongfu Spring also anticipates further commercialization of wash-off labels by partnering with frontrunners in sustainable packaging like UPM Raflatac. 

"Collaborating with Nongfu Spring and UPM Raflatac in the WtR program takes a step forward in exploring the circular economy model of PET packaging in China. Together with more sustainability-focused partners, we can globally promote various circular economy models, including eco-design, high-value recycling, and extended producer responsibility (EPR). These efforts will drive the transition to sustainable packaging across the entire value chain," stated Ms. Chenyang Liang, Environmental and Circular Economy Consultant at GIZ.

Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ)

The Deutsche Gesellschaft für internationale Zusammenarbeit (GIZ) GmbH is a leading service provider in international cooperation for sustainable development. Over 25,000 employees work in more than 120 countries and are dedicated to shaping a future worth living around the world. As a public-benefit federal enterprise, GIZ supports the German Government on a range of topics, from climate protection to promoting peace and security.

UPM Raflatac RW85C wash-off labels

Recognized by the Association of Plastic Recyclers (APR), PP labels with our uniquely formulated wash-off adhesive (RW85C) can be separated cleanly from PET with the sink-float washing process. Removing both label and adhesive allows the highest quality recyclate to enable, for example, bottle-to-bottle recycling. Besides that, our RW85C wash-off labels deliver outstanding performance in high-temperature, high-humidity aging tests and offer excellent repositioning capabilities on PET surfaces.

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