A decade of more sustainable choices: Celebrating 10 years of UPM Raflatac's Label Life service

Press Release 11.6.2024 13:00 EEST

Label Life by UPM Raflatac proudly marks 10 years of its life cycle assessment service. Over the past decade, Label Life has been a comprehensive life cycle assessment tool for label evaluation, enabling businesses to make informed, environmentally responsible decisions. Continuously evolving to cover an ever-widening portfolio of more sustainable products, Label Life now accounts for over 90% of UPM Raflatac’s commercial portfolio by sales volume, reflecting the company’s commitment to sustainability.

Label Life provides essential environmental information on label materials, utilizing the standardized method of life cycle assessment (LCA) to calculate their environmental impact from cradle-to-grave. Customers benefit from individual footprints or “product passport prototypes” (PPPs) displaying 25 indicators, as well as focused comparisons of three key metrics—greenhouse gas emissions, energy demand, and water consumption—facilitating a transparent and guided decision-making process.

"Label material choice can have a significant impact on packaging sustainability. For the past decade, our Label Life service has been at the forefront of transforming the labeling industry. We are proud of the positive difference the service has created by empowering our customers to measure the impact of their label materials, make informed, more sustainable choices, and reduce their overall environmental footprint,” says Flora D’Souza, Sustainability Manager, Label Life, UPM Raflatac.

In 2023, UPM Raflatac set a new industry standard by receiving a certificate of validity from leading international assurance service provider DEKRA for its Label Life service. The new validation reinforces the credibility of UPM Raflatac’s LCA calculations and supports customers to make better-informed choices, bringing them closer to their own sustainability goals.

Visit our website to more about Label Life.

To download images, click here.

For further information please contact:
Flora D’Souza, Sustainability Manager, Label Life, UPM Raflatac, flora.dsouza@upmraflatac.com

UPM, Media Relations
Mon-Fri 9:00-16:00 EEST
tel. +358 40 588 3284
media@upm.com

UPM Raflatac
UPM Raflatac offers high-quality self-adhesive paper and film products including label materials, graphics solutions and removable self-adhesive products. We operate 12 factories and deliver our innovative and sustainable products through our global network of distribution terminals. We are one of UPM’s growth businesses and employ around 3,100 people. Our sales reached almost EUR 1,5 billion (USD 1,6 billion) in 2023. Find out how we are labeling a smarter future beyond fossils at www.upmraflatac.com.

Follow UPM Raflatac on LinkedIn | Facebook | YouTube | Instagram

UPM
We deliver renewable and responsible solutions and innovate for a future beyond fossils across six business areas: UPM Fibres, UPM Energy, UPM Raflatac, UPM Specialty Papers, UPM Communication Papers and UPM Plywood. As the industry leader in responsibility, we are committed to the UN Business Ambition for 1.5°C and the science-based targets to mitigate climate change. We employ 16,600 people worldwide and our annual sales are approximately EUR 10,5 billion. Our shares are listed on Nasdaq Helsinki Ltd. UPM Biofore – Beyond fossils. www.upm.com

Follow UPM on X | LinkedIn | Facebook | YouTube | Instagram | #UPM #biofore #beyondfossils