Today, packaging recyclability is not just a nice-to-have; it is an essential part of sustainable packaging. Governments and organizations are taking action and setting ambitious recycling targets that significantly impact companies. America's Plastic Makers® are committed to creating a circular economy in which 100% of plastics packaging in the U.S. is reused, recycled, or recovered by 2040. The goal aligns with the EPA's first-ever goal of a 50% U.S. national recycling rate by 2030. In 2021, the European Commission adopted the E.U. Action Plan: "Towards a Zero Pollution for Air, Water and Soil". By 2026, at least 65% (by weight) of all packaging waste must be recycled. By 2031, the share will increase to 70%.
Furthermore, consumers are more conscious of sustainable packaging than ever before, with most consumers willing to pay more for sustainable packaging across end-use areas (2020 McKinsey study).
Discover how to enhance the recycling of your product packaging with the right recyclable packaging materials and adhesive choices.
What is the impact of labels on packaging recyclability?
Your packaging label can play a vital role in enhancing the recyclability of your product packaging, hence playing a critical role in sustainable packaging. The primary packaging component determines the recycling process, and the self-adhesive label should be compatible with that process or removed before recycling.